WEDC launches big data tool for small businesses
SizeUpWI can help businesses make strategic decisions
MADISON, WI. JAN. 26, 2023 – The Wisconsin Economic Development Corporation is launching SizeUpWI, a new big data intelligence tool to help small and midsize businesses —a group that collectively represents almost 99% of our state’s economy — thrive and grow by making sound strategic business decisions.
“Small businesses are the heart of Wisconsin’s economy,” said Missy Hughes, WEDC secretary and CEO. “SizeUpWI provides access to the same data large corporations use to help smaller businesses maintain their competitive edge.”Available through a multiyear licensing agreement from an acclaimed Fintech provider, SizeUpWI is a reliable online platform that delivers big data intelligence to provide insights on local competitors, consumers, advertising hotspots, and key suppliers.
Whether a business owner has an established enterprise or is just getting started, SizeUpWI can, for example:
- Help find potential customers to get a clear picture of business opportunities.
- Analyze comparative performance by identifying and locating industry competitors.
- Locate nearby key suppliers to optimize business operations.
- Pinpoint geographic hotspots to streamline marketing efforts and promote their businesses efficiently.
- Map local areas that offer the best potential for business expansion.
Those interested in learning more or using SizeUpWI can access the tool at wedc.org/SizeUpWI.
NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.
Mentioned in This Press Release
Recent Press Releases by Wisconsin Economic Development Corporation
Wisconsin Main Street Success Stories Recognized at 35th Awards Ceremony
Mar 19th, 2026 by Wisconsin Economic Development CorporationWEDC salutes impactful projects, local achievements at event in downtown Wausau
Making Rural Housing Development Possible
Mar 17th, 2026 by Wisconsin Economic Development CorporationNew Office of Rural Prosperity initiative will build capacity for housing development in rural Wisconsin communities
Waupun Business Is Winner of Wisconsin’s Main Street Makeover Contest
Mar 12th, 2026 by Wisconsin Economic Development CorporationBlue Heron Antiques to receive makeover this spring












