Plenty of Horne
Brookfield Square Welcomes County Buses
Unlike Southridge and other suburban malls, Brookfield Square actually runs ads to attract bus-riding city residents.
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Unlike Southridge and other suburban malls, Brookfield Square actually runs ads to attract bus-riding city residents. Back to the full article.
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Categories: Plenty of Horne
Odd about Brookfield Square and their advertising campaign. I say “odd” because, have you been there on the #10 bus lately? The bus stop is away from the mall itself. A relatively short walk, through a parking lot, then across a roadway. There is no shelter at the stop. And the swaybacked, tiny bench that once was the only seating there is now gone, too. Instead, there are a number of apparently electrical/transformer type devices, one of which has a nice, flat top. I sat on it the last time I was there (about two weeks ago) — at my peril?!? This bus stop also serves the #1 bus from Waukesha. There’s obviously space to put at least a basic shelter there. If Brookfield Square is truly saying they welcome bus riders, let ’em put their shelter where their mouth is!
Most bus shelter ads are aimed at drivers (or, in downtown, at pedestrians), but are seldom aimed at bus riders (whose incomes average less than most advertisers want).
This ad seems to be an exception and seems squarely aimed at bus riders (judging by the type size which is too small for passing drivers).
Sure Marina, why not run for whatever seat you want, heck why not run for governor while you’re at it too? Is there ANY pol in the state who’s had WORSE press than Marina in the last 5 years? Maybe she could team up with Tom Ament on something!