Summerfest and Molson Coors Announce New Beverage Experiences, Games, BOGO’s, and More at Miller Lite Oasis

MILWAUKEE (June 9, 2022) – Summerfest presented by American Family Insurance and Molson Coors are ready to kick off the festival with new beverages, non-stop music at the Miller Lite Oasis Stage, BOGO’s (buy one/get one) offers, games, and the opportunity to FEST like a VIP and win front row access.

Milwaukee World Festival, Inc. continues to fulfill its nonprofit mission of bringing the community together and providing a showcase for performing arts, activities, and recreation to the public, through music and special events.

During Summerfest, visit the two new beverage experiences on the festival grounds.  The new Vizzy Beverage experience on the north end near the US Cellular Connections Stage will be serving Ice cold Vizzy beverages out of a large airstream camper bar. With adjacent seating, fans can sit and relax and enjoy the scenery, including great views of the downtown skyline. On the south end of the grounds near the Briggs & Stratton Big Backyard, look for the Simply Spiked Lemonade Beverage tent, featuring several flavors of the recently launched Simply Spiked Lemonade, a perfect beverage for a warm summer day.

Summerfest and Miller Brewing will be offering Buy One Get One (BOGO) specials on select days at various bar locations from 4:00 – 5:00 p.m. throughout the grounds. Products will feature festival favorites like Terrapin, Vizzy, and Leinenkugels, as well as new products like Topo Chico and Simply Spiked Lemonade. Visit BOGO Summerfest Specials for more information.

Don’t miss the great lineup at the Miller Lite Oasis Stage during Summerfest, June 23-25, June 30-July 2, and July 7-9, featuring Steve Aoki, The Pretty Reckless, Portugal. The Man, Cordae, Timeflies, Zach Bryan, Lupe Fiasco, and many more.

Stop by the Miller Lite Brewhouse, located adjacent to the Miller Lite Oasis Stage, for games featuring Bars & Recreation to win prizes, including Front Row Passes, and more.  For other ways to win, look for Miller Brewing at bars and events throughout the community for the opportunity to win a Front Row experience at the Miller Lite Oasis during Summerfest.  Learn more at Miller Front Row.

About Summerfest presented by American Family Insurance
Summerfest presented by American Family Insurance has evolved into what is now recognized as “The World’s Largest Music Festival” and Milwaukee’s cornerstone summer celebration, hosting the music industry’s biggest acts, emerging talent, and local favorites along with approximately 750,000 fans, for an unforgettable live music experience. The festival features over 1,000 performances on 12 permanent stages, along with food, beverages, and activities, all in a world-class festival setting. The 2022 edition will take place over three weekends June 23-25, June 30-July 2, and July 7-9. For more information, visit Summerfest.com, or Facebook, Twitter, Instagram and TikTok: @Summerfest.

Milwaukee World Festival, Inc. continues to fulfill its nonprofit mission of bringing the community together and providing a showcase for performing arts, activities and recreation to the public, through music and special events.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.