Froze Design-Build, Inc.
Press Release

Nathan Wachtl Joins Froze Design Build as Principal, Vice President of Sales & Marketing

He brings more than 18 years of architectural design and project management experience to Froze Design Build.

By - Oct 5th, 2018 03:04 pm
Nathan Wachtl, CR, UDCP, Vice President of Sales and Marketing (l) and Dick Froze, Company Founder and President. Photo courtesy of Froze Design-Build, Inc.

Nathan Wachtl, CR, UDCP, Vice President of Sales and Marketing (l) and Dick Froze, Company Founder and President. Photo courtesy of Froze Design-Build, Inc.

MILWAUKEE – Froze Design-Build, Inc. in Mequon, offering southeastern Wisconsin area homeowners inspired solutions for residential remodeling since 1984, announced that Nathan Wachtl, CR, UDCP, has joined the company as a Principal and as the Vice President of Sales and Marketing.

Wachtl earned a bachelor’s degree in Architectural Studies in 2001 and a Master of Architecture degree in Architectural Studies in 2004, both from the University of Wisconsin-Milwaukee. He brings more than 18 years of architectural design and project management experience to Froze Design Build, most recently serving as Senior Design Consultant and Director of Sales for a Wauwatosa-based design/build remodeling contractor.

In addressing his joining the company, Wachtl said, “I am excited to be one of the staff at Froze Design Build who will meet and strategize with homeowners, collaborating with them to merge their needs and wants into a vision for their project. I see my role as providing homeowners with realistic answers to their questions, which will allow us to work together to achieve their remodeling goals.”

In addition to working directly with clients, Wachtl will coordinate marketing activities for the firm. “I am looking forward to shaping how Froze Design Build will communicate with the public while continuing to grow our client base,” he said.

“In following his career, I know Nathan was successful in the business based on the number of projects he did, including many that won awards. He always impressed me as a good fit with our firm because his personality was very compatible with mine,” said Dick Froze, company founder and president.

Froze said he had competed over the years with Wachtl on projects and appreciated his commitment to achieving the homeowner’s remodeling objectives. “Nathan’s selling technique is similar to mine, plus his past clients really appreciate how he handles his business, as he understands their needs and desires and creates spaces that allow them to get the most out of their home,” he said. “He is also extremely well-versed in running and marketing a business, and this experience will allow Nathan to help guide and grow our firm. We both love the industry and we work on projects because we want to help people. We’re having fun helping our clients achieve their dreams.”

A common denominator between Froze and Wachtl was their way of working with homeowners on remodeling projects. “In speaking to Dick, I quickly learned Froze Design Build had the same beliefs as me when it came to working with clients,” Wachtl said. “Through our coordination, effort, and the integrity with which we do business, client satisfaction is paramount, as everything done is tailored to the client having a positive experience and developing a long-lasting relationship.”

When explaining why he pursued the opportunity, Wachtl said the timing was right. “After working in the remodeling industry for 18 years, I was seeking to join a company where ownership was part of the opportunity,” he said. “The timing was right to make this move, as the economy is good and the remodeling industry is operating at a high level.”

Froze Design Build, a member of NARI Milwaukee and the Metropolitan Builders Association, offer complete design/build services for kitchens, additions, master suites, custom interiors, and whole house remodeling.

For more information or to arrange an initial consultation, call 262-236-9500 or visit www.FrozeDesignBuild.com.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. It has not been verified for its accuracy or completeness.

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