Visit Milwaukee
Press Release

IndyFest Rumbles in to the Milwaukee Mile

This action-packed festival will feature live music, family activities and more!

By - Aug 13th, 2014 11:24 am

MILWAUKEE– August 13, 2014 – The Milwaukee IndyFest brings the Verizon IndyCar Series, Indy Lights and Pro Mazda Championship to the Milwaukee Mile for another year of fast cars, great music and family fun from Thursday through Sunday, August 14-17. Visit the longest continually operating speedway in the world, the Milwaukee Mile, for an unforgettable time.

Off-site activities begin Thursday, August 14, with a Bartender Challenge at the Hilton Milwaukee Downtown and the Harley IndyFest Bike Night at the Harley-Davidson Museum, where an IndyFest show car will be on display. On Friday night, the Milwaukee IndyFest Street Party will take place the Hilton Milwaukee Downtown, hosted by Marcus Hotels & Resorts, complete with live music, food vendors and local entertainment for everyone to enjoy! There will also be autograph sessions with the drivers and vintage cars on display.

At the Milwaukee Mile on Friday and Saturday, IndyFest has everything a racing fan would love and more! Cool off and relax at the Coors Light Music & Beer Garden in the Verizon Indycar Fan Village, where each day there will be live music beginning at 10 a.m. On Saturday, fans can also participate in the Milwaukee IndyFest Pit Stop Challenge to test out their pit crew skills against friends for some friendly competition. Later in the evening, you can see the pros duke it out for a chance to win the 2014 Milwaukee IndyFest Pit Stop Challenge Champion title.

Race action takes place on Friday, with practice sessions from 10:00 a.m. – 5:00 p.m., Saturday with practice and racing heats from 9:00 a.m. – 6:15 p.m., and Sunday starting at noon.

The Family Fun Zone has activities for children of all ages throughout the festival, including the iconic Milwaukee IndyFest Ferris wheel, a merry-go-round, bumper cars as well as raised viewing platforms to watch all of the race action. All carnival rides are free with general admission purchase. Fans can also take part in interactive IndyCar and product displays and live Q&A’s with the drivers at the Verizon IndyCar Fan Village. You can even get the autograph of your favorite driver at the autograph sessions on Sunday!

The Marcus Club, located in the heart of the IndyCar paddock, lets fans take in all of the action from a private viewing platform.  This VIP club will feature appearances by members of the legendary open-wheel racing family Michael and Marco Andretti, as well as other IndyCar drivers and legends. Marcus Club members can interact with these stars during exclusive Q&A and autograph sessions.

IndyCars aren’t the only things racing during IndyFest. The World Championships of Rickshaw Racing takes place all weekend with two qualifying races on Saturday and the championship race on Saturday. Featuring some of the best and brightest stars in Rickshaw Racing, this is one event not to be missed!

Make it a weekend in Milwaukee and stay at the stylish Hilton Milwaukee Downtown, an art deco hotel offering a prime location as well as the elegant Milwaukee Chop House and casual Miller Time Pub as dining options after a long day of festivities.

For more information, including a complete schedule of race events, go to

About VISIT Milwaukee

VISIT Milwaukee markets Greater Milwaukee to tourists, and convention and meeting planners, both nationally and internationally. VISIT Milwaukee has approximately 600 members, including hotels/motels, restaurants, attractions, services and area businesses. Total business sales related to tourism amounted to $4.62 billion in Greater Milwaukee in 2013and supported more than 48,500 local jobs. The City of Wauwatosa, Potawatomi Bingo Casino and the Wisconsin Center District are strategic partners with VISIT Milwaukee, providing funding support for conventions and tourism programs.  For more information call 1-800-554-1448 or visit

Mentioned in This Press Release

Recent Press Releases by Visit Milwaukee

Milwaukee Tattoo Arts Convention

Wisconsin Center | 400 W Wisconsin Ave. | Milwaukee, WI 53203-0209

Visit Milwaukee

Toyota USA Triathlon Age Group National Championships to return to Milwaukee for 2020-21

Sprint-distance to be qualification-based starting in 2020; special qualification opportunities for 2019 participants

Northwestern Mutual Annual Meeting brings more than 11,000 to Milwaukee

2019 event to have a $13.2 million impact on the local economy

Leave a Reply

You must be an Urban Milwaukee member to leave a comment. Membership, which includes a host of perks, including an ad-free website, tickets to marquee events like Summerfest, the Wisconsin State Fair and the Florentine Opera, a better photo browser and access to members-only, behind-the-scenes tours, starts at $9/month. Learn more.

Join now and cancel anytime.

If you are an existing member, sign-in to leave a comment.

Have questions? Need to report an error? Contact Us