Harley-Davidson Museum
Press Release

Harley-Davidson Museum® Welcomes the Return of Outdoor Bike Night Starting This Week

Additional highlights for May include free admission for Moms on Mother’s Day, Armed Forces Ride, a new boat pub cruise and more.

By - May 10th, 2017 10:50 am


MILWAUKEE, USA – May 10, 2017 – That rumble in the distance can mean only one thing: Outdoor Bike Nights are set to return to the Harley-Davidson Museum® this Thursday! But that’s not the only reason to come down to 6th & Canal this month. With extended hours (9 a.m.-6 p.m., daily; 9 a.m.-8 p.m., Thursdays), freebies for Mom and the annual Armed Forces Day Celebration, the H-D Museum™ campus provides the perfect backdrop to welcome back warm, sunny days and riding season for motorcycles enthusiasts from around the world. And for those who are more attached to the water, MOTOR® Bar & Restaurant welcomes riverboat pub crawls beginning May 20.

Plus, the countdown is on for the opening of the special summer exhibit, “The Race of Gentlemen,” which opens to the public June 16.

Outdoor Bike Nights
Return May 11 and run all summer long
5-9 p.m. every Thursday

All bikes unite at the Harley-Davidson Museum®. Grab your bike. Join other riders for live music, fun and plenty of eye candy. Enjoy food and drink specials inside and outside MOTOR® Bar & Restaurant, including $3 Miller High Life beers with your MOTOR Bike Night koozie (koozies available at The Shop on the H-D Museum™ campus).

New this season, area Harley-Davidson® dealers are powering live music for each and every Bike Night. Plus, the Bike Night Loyalty Program give attendees even more chances to win great prizes and merchandise from Harley-Davidson™. Upcoming highlights include:

  • May 11         Bike Night Kick-Off – Start the season on the right note with live music from Highway 4.1.4.
  • May 18 The salute to female riders features music from Saving Savannah for our Ladies Bike Night.
  • May 25 The Riding Academy Bike Night will give new riders – and those who want to be new riders – a chance to learn more about Riding Academy as BoxKar provides the soundtrack.
  • June 1 The S. Open Trophy Tour, powered by Lexus, makes a stop at 6th & Canal prior to its grand entrance at Erin Hills. Win tickets to the U.S. Open as you rock to the sounds of Katie Mack and the Moan.
  • June 9 Rockerbox Motorfest pre-party & ticket giveaway

Mother’s Day – Free H-D Museum™ Admission
Sunday, May 14, 2017
9 a.m.-6 p.m.

Moms get in free at the Harley-Davidson Museum® all day on Mother’s Day. Celebrate the most important woman in your life – MOM. Your mother has always been there for you, now it’s your turn to return the favor. Give her an unforgettable day at the Harley-Davidson Museum® with free Museum admission.*

* Free admission for mothers with the purchase of an adult admission.

Armed Forces Day Celebration
May 20, 11 a.m.-3 p.m.
H-D Museum™

Support our troops. Join the Milwaukee Armed Services Committee, Hal’s Harley-Davidson and the Harley-Davidson Museum® for Armed Forces Day Celebration and the 14th Annual Support the Troops Ride. Gather at Hal’s Harley-Davidson for a free pancake breakfast before riding down to the Harley-Davidson Museum®. At the H-D Museum™, enjoy military displays from all branches, a performance by the American Legion Band, Military gallery talks, and a special Armed Forces ceremony. The H-D Museum® offers a Military ticket every day for $14 for all active, reserve, retired or discharged military service members.

Schedule of Events:

9 a.m. – Free pancake breakfast at Hal’s Harley-Davidson

9 a.m.-3 p.m. – Military displays at the H-D Museum™

11 a.m. – Ride leaves Hal’s H-D

11 a.m. – Military Gallery Talk inside the H-D Museum™*

11:30 a.m. – Performance by the American Legion Band on H-D Museum™ grounds

Noon – Ride lands at H-D Museum™

12:15 p.m. – Military ceremony featuring laying of wreath on water, 21-gun salute and Echo Taps begins on H-D Museum™ grounds with keynote speakers to follow ceremony

2:30 p.m. – Military Gallery Talk inside the H-D Museum™*

*Museum admission required.

Saturday 3 Pub Cruise
Launching May 20
MOTOR® Bar & Restaurant

Beginning Saturday, May 20 and running all-summer long, Riverwalk Boat Tours & Rentals will offer an afternoon pub cruise by boat as guests enjoy sample drinks from three great riverside locations on one of two captained vessels, either the Brew City Queen II or Milwaukee Maiden II. The Saturday stops include MOTOR® Bar & Restaurant at the Harley-Davidson Museum®, The Twisted Fisherman, and The Hotwater Wherehouse. Your ticket gets you a 4.5-hour cruise between all three locales and drink tickets. For more information on times and how to purchase your seat, visit https://riverwalkboats.com/activities/saturday-3-pub-cruise/.

Special summer exhibit opening June 16, “The Race of Gentlemen”

At the intersection of speed and style, The Race of Gentlemen has become a must-see and must-do automotive carnival. Dedicated craftsmen and women build and restore vintage American hot rods and motorcycles to blast down the beaches of the Jersey Shore. This summer, the Harley-Davidson Museum® is proud to bring together the vehicles, the artistry and the personalities that make up The Race of Gentlemen for its special exhibit.

“The Race of Gentlemen” will take over The Garage, a 10,000-square-foot special event space located on the H-D Museum campus, beginning June 16 and running through Labor Day (Sept. 4). In addition to displaying portraits, bikes and roadsters pulled from past races, “The Race of Gentlemen” exhibit will reveal the passion and devotion TROG compatriots bring to this sandy spectacle.

More than a dozen motorcycles and automobiles will be on display – machines restored and resurrected for the sole purpose of redlining down the shore. Some highlights include:

  • 1923 Ford T Roadster owned by Ray Evernham, former NASCAR crew chief for Jeff Gordon
  • 1946 Harley-Davidson Knucklehead owned and raced by Jeff “Hollywood” Baer
  • 1947 Harley-Davidson UL owned and raced by Tom Rowe, a former flat tracker

Select photography from featured photographers David Carlo and Cory Piehowicz can be found here. And videos focusing on the adrenaline-fueled racers can be viewed here. More exhibit artifacts will be revealed at a later date.

About the Harley-Davidson Museum®

A walk through the Harley-Davidson Museum® is a walk through the history of America. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum™ is one of Milwaukee’s top tourist destinations for visitors from around the globe. A visit to the H-D Museum™ is an experience that will stay with you for a lifetime. Make your plans to visit the Harley-Davidson Museum® at h-dmuseum.com.

Mentioned in This Press Release

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Plus, celebrate the season with a special Holiday Weekend Sale, the H-D Museum shows its appreciation to those who served with free admission to Veterans* on Veterans on Veterans Day and special gallery talks focused on H-D’s long history with the U.S. military.

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