Press Release

Bay View Football Coach Named Most Valuable Coach Finalist for Helping Tie School and Community Together

Bay View High School coach Jeff Wallack is one of 50 recognized for their contribution on and off the field; now competing for votes to earn top honor

By - Oct 5th, 2016 01:23 pm
Jeff Wallack. Photo courtesy of U.S. Cellular.

Jeff Wallack. Photo courtesy of U.S. Cellular.

MILWAUKEE (Oct. 5, 2016) –  U.S. Cellular today announced that Bay View High School football coach Jeff Wallack was named a top 50 nominee for the company’s Most Valuable Coach program.  The program honors high school football head coaches nationwide who have had a positive impact on their players, students and local communities.

Coach Wallack was nominated for his efforts to help tie the school and community together by expecting his players to excel in their studies and be involved in their neighborhood. He also turned the Bay View High School football program around, ending a 5-year losing streak. All 50 head coach finalists nationwide now compete for the public’s vote at until noon CT on Oct. 17. At the end of the program, two coaches and their guests will receive a trip to Orlando, Fla., and be recognized live on the Citrus Bowl’s field during the nationally-televised Under Armour High School All-America Game on Jan. 1 on ESPN.

Wallack is one of 17 coaches from Wisconsin to receive the honor and who is now competing for votes. Following the first round of voting, 15 coaches will advance to the final round of voting and receive $1,000 from U.S. Cellular for their school to use however they choose. The company will also host a celebratory event to honor each coach and create a short video detailing the coach’s story.

“We heard several inspiring stories and are excited to be one step closer to identifying and honoring these inspirational leaders in our communities,” said John Heimsch, Director of Sales for U.S. Cellular in Wisconsin. “All of the top 50 nominees are worthy of being recognized for their contributions to their team, school and community, and we encourage everyone here in the Milwaukee area to vote for their favorite coach.”

The final two winning coaches will be determined by a second vote taking place Oct. 20 through Nov. 18, with the winner announced Nov. 21.

For more information, to vote on the top 50 coaches and to view the official program rules, please visit

About U.S. Cellular

U.S. Cellular is the fifth-largest full-service wireless carrier in the United States, providing national network coverage and industry-leading innovations designed to elevate the customer experience. The Chicago-based carrier offers coverage where the other carriers don’t and a wide range of communication services that enhance consumers’ lives, increase the competitiveness of local businesses and improve the efficiency of government operations. U.S. Cellular has the Highest Wireless Network Quality Performance in the North Central Region, according to the J.D. Power 2016 U.S. Wireless Network Quality Performance Study, and 99 percent of customers have access to 4G LTE speeds. To learn more about U.S. Cellular, visit one of its retail stores or To get the latest news, promos and videos, connect with U.S. Cellular on, and​

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