Back to School Fest Returns for 30th Year (date Correction)
Milwaukee County Parks and the Dr. Martin Luther King Jr. Community Center in partnership with King Advisory Inc, proudly present the 30th Annual Back to School Festival: Book-Bag Giveaway on Saturday, August 9, from 11:30 a.m. to 4:00 p.m. at the King Community Center, located at 1531 W. Vliet St., Milwaukee.
Founded 30 years ago by former Milwaukee County Supervisor Elizabeth Coggs, this beloved event marks three decades of supporting local youth and families as they prepare for the school year ahead. Families with school-age children are invited to enjoy a day filled with fun, community spirit, and free resources.
Highlights include:
- Distribution of 1,000 book bags filled with essential school supplies
- A youth talent showcase featuring performances by local youth
- Free food, interactive games, and family-friendly activities
- A 3-on-3 basketball tournament and much more!
- 400 laptop computers will be given away to qualifying students. Children must be present to receive supplies or laptops, and laptop registration will take place onsite during the event.
“Year after year, this event reminds us of the power of community and how we can come together to support the success of our youth,” said Guy Smith, Executive Director of Milwaukee County Parks.
“We’re thrilled to celebrate 30 years of partnership and giving back.” Dee McCollum, Director of the Dr. Martin Luther King Jr. Community Center, emphasized the impact the event has had over the years. “This festival has become a tradition that families look forward to every summer,” McCollum said. “It’s about more than book bags—it’s about connection, support, and making sure every child knows they are seen, valued, and ready to thrive in the classroom.”
All activities are free and open to the public. Supplies are available on a first-come, first-served basis. For more information, please contact the King Community Center at (414) 344-5600
About Milwaukee County Parks
Milwaukee County Parks is dedicated to enriching the lives of the community by providing safe, enjoyable, and affordable recreational opportunities while preserving the natural and cultural resources of the parks. Spanning over 15,000 acres, the Milwaukee County Park System includes more than 150 parks and parkways, over 100 miles of trails, numerous community centers, golf courses, botanical gardens, beaches, and hundreds of playgrounds, athletic fields, and picnic areas. Committed to sustainability, health, and equity, Milwaukee County Parks continues to strive towards a vision where everyone, regardless of background, can enjoy the benefits of green spaces and recreational facilities.
Additional Details
NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.
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