New Director of Digital Strategy Joins MorganMyers
Robin Brannin is an experienced digital marketing leader with real passion for improving the customer journey and brand experience.
Waukesha, Wis. (October 3, 2017) – MorganMyers (MM) is pleased to welcome Robin Brannin as its new director of digital strategy and social media.
“Digital is an essential ingredient in all of our strategic communications work,” said Tim Oliver, MorganMyers president and principal. “We know Robin will be a tremendous asset as we seamlessly plan and execute results-oriented communications for all of our clients.”
Brannin is an experienced digital marketing leader with real passion for improving the customer journey and brand experience. Most recently she served as director of digital marketing for The Bon-Ton Department Stores, Inc. She brings MM a unique combination of analytical and creative thinking, as well as a proven track record of driving profitable, sustainable results. Throughout her seven years at Bon-Ton, she led digital marketing channels, including email, mobile, display and social media; managed brand and social media campaigns; led e-commerce usability; and supervised digital vendors. She also has experience in customer acquisition, retention and win-back strategies; customer targeting and segmentation; user experience implementation; marketing automation; and business analytics.
“I’m excited to join the MorganMyers team,” said Brannin. “I can already see my colleagues’ passion for the agriculture and food chain in which they work and for the clients they serve. I’m looking forward to bringing my knowledge and experience in the digital space into our existing client projects and future initiatives.”
MorganMyers is a strategic communications firm the builds, protects and promotes great brands that help feed the world. Our experience with farmers, food companies, food and nutrition thought leaders, popular brands and consumers gives us a unique 360-degree perspective to solve communications challenges and build trust with consumers. MorganMyers has offices in Waukesha, Wisconsin, and Waterloo, Iowa. For more information, visit www.morganmyers.com.
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MorganMyers is a strategic communications firm that builds, protects and promotes great brands that help feed the world.