Milwaukee Running Festival Announces PNC as Title Sponsor
Milwaukee’s first-ever city marathon event named “PNC Milwaukee Running Festival”
Milwaukee Marathon Inc. today announced a major partnership agreement with the PNC Financial Services Group, Inc. (NYSE: PNC). PNC will become the title sponsor of the 2015 fall inaugural running festival to be named “PNC Milwaukee Running Festival.”
The PNC Milwaukee Running Festival features the first-ever marathon and half marathon routes to be held exclusively within the city of Milwaukee. The event also includes a 5K and one-mile race.
“With PNC as the title sponsor, the Milwaukee Running Festival has cleared another hurdle in bringing this unique event to life,” said Chris Ponteri, Executive Director of Milwaukee Marathon Inc. “We believe the PNC Milwaukee Running Festival will become the premier running event in the state of Wisconsin.”
“We recognize the tremendous impact this event will have on the city and its many diverse neighborhoods,” said Chris Goller, regional president for PNC Wisconsin. “PNC is committed to supporting the economic growth and well-being of Milwaukee. We look forward to the excitement, tourism and competitive spirit this race will bring to the city.”
Under the multi-year sponsorship agreement, PNC will retain naming rights and provide financial and promotional support for unique events and along-the-route activities. In addition, as part of a corporate-wide commitment to promote healthy living, PNC will engage its employees by offering wellness incentives for participating.
PNC’s support in Milwaukee extends to other initiatives with local organizations including the Milwaukee Brewers, the Milwaukee Arts Museum, the Milwaukee County Zoo, UWM Athletics, United Way, and the Boys & Girls Club.
For more information on the PNC Milwaukee Running Festival, visit www.milwaukeerunningfestival.com.