Welcome to the fourth installment of Eyes on Milwaukee. This week we take a look at free bus rides for St. Patrick’s Day, the idea of applying Moneyball principles to project renderings, how Police Chief Flynn has apparently managed to cut in half the service calls originated from MCTS buses, the notion of a new union for UWM, and more.

Welcome to the second weekly installment of Eyes on the Street, a new column running down what’s happening in urban Milwaukee. This week we look at the Lake Parkway extension, Kohl’s and Target, Frontier Airlines vs Southwest Airlines, Development News, Openings and Closings, and more.

At the February 22nd, 2012 meeting of the Zoning, Neighborhoods & Development Committee a previously held file was approved that will allow the City of Milwaukee to fund a short section of the riverwalk in the Historic Third Ward. The project will utilize $420,000 from TID #34, and construct 80 feet of new riverwalk and dockwall.

The City of Milwaukee is working on state legislation to allow the City to profit from the sale of additional taxi cab permits (to be called medallions) and address the perceived shortage of taxi cabs in the city. Currently under Wisconsin law, permit and license fees can not exceed the cost to issue said permits. This gives the Common Council and Mayor little incentive to raise the cap on the number of permits (currently capped at the seemingly random number of 321 since 1992), despite the fact that the permits are changing hands in the private market for between $80,000 to $150,000.

Most of Milwaukee’s riverwalk system has been built as a public-private partnership as new developments occurred, but a file before yesterday’s Zoning, Neighborhoods & Development committee proposed that the City of Milwaukee fund a short section of the system. City staff determined that an 80-foot stretch along Erie St., between River Renaissance and Milwaukee Institute of Art and Design, is unlikely to see new development in the foreseeable future.

The previously announced new express bus service from the Milwaukee County Transit System, MetroEXpress, has likely made its impending arrival to regular riders with signs posted on affected bus stops all over Milwaukee County. MCTS has just recently released the full list of stops for the MetroEXpress routes and other affected routes.

According to the Oil Price Information Service the average U.S. family spent $4,200 on gasoline in 2011. To put it in perspective, with that much money you could buy eight iPad 2s, or eight Trek 7.1 FX bicycles, or you might even purchase one expensive cruise to Dubai to see what your gas money is building.

We kickoff 2012 with three predictions about how three projects, which have the potential to change Milwaukee’s landscape, will unfold in 2012. The projects? The reconfiguration of the Lake Interchange, the Milwaukee Streetcar, and Kohl’s potential re-location to downtown Milwaukee.

As the US economy continued it slow recovery from the Great Recession, Milwaukee was left with a couple of failed development projects to complete or redefine, a changing real estate market, the opportunity to make small infrastructure changes, and questions about the future of transit.

The Milwaukee County Transit System has unveiled a name for the new express service, and for the three new express routes. The express service will be known as MetroEXpress, and will begin service January 29th, 2012.